Nature Republic, one of South Korea’s leading beauty brands focused on using mother nature in its products, announced that it will be expanding its product offerings to include cosmetics for men. They will be unveiling skincare lines targeted to different age groups.
Their “Argan Homme” line will be marketed towards men in their 20’s. Its key aspect will be the use of argan oil which is fermented for 120 hours at 20 degrees Celsius. This fermentation process increases the absorption rate of its super moisturizing healing actives into the skin.
The “Snail Solution Homme” line will be for men in their 30’s. Its focus will be on extracts of snail’s mucus! Supposedly this mucus is an effective anti-aging ingredient that fights wrinkles and provides skin whitening.
Prices have not been revealed yet but expect them to be in-line with their other products which are in the $20 to $30 range.